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This case study showcases how a Pinterest Management agency utilized our custom Canva template design services to streamline their content creation process and maintain consistent branding across multiple social media platforms.
Jen Vazquez is the founder and CEO of Jen Vazquez Media, a marketing agency specializing in Pinterest management and education. With a focus on empowering female service providers, Jen offers comprehensive services that include brand photography and videography, designed to enhance online presence and engage audiences with captivating visuals.
Her mission is to help businesses harness the power of Pinterest and strategic marketing to drive traffic, boost their online presence, and ultimately grow their business. Through her Marketing Strategy Academy Podcast and two YouTube channels, she provides valuable content on marketing strategies and Pinterest insights to her audience.
1. Creating visual content was taking too much time
As a busy agency owner managing multiple client accounts, hosting a podcast, and running two YouTube channels, Jen faced significant time constraints in creating branded content. The process of designing new Pinterest pins was particularly time-consuming, taking valuable hours away from client work and content creation.
2. Maintaining brand consistency was demanding
While Jen had the ability to create graphics in Canva, ensuring consistent branding across all platforms – including Pinterest pins and Instagram posts – was becoming increasingly challenging. The need for visually appealing content that would entice clicks while maintaining brand standards was crucial.
These two challenges highlighted the need for a cost-effective, time-efficient solution that could provide easy-to-edit, repurposable, and on-brand social media and Pinterest graphics.
Jen partnered with The Creatives Desk to get Canva templates designed that she could then repurpose again herself.
This means she gets professional-looking graphics aimed at transforming her Pinterest and Instagram visuals while also freeing up her time.
As per her requirements, I designed a suite of branded, ready-to-use Canva templates tailored specifically to Jen’s business needs, including:
Below are some examples of the Pinterest Canva templates I created:
Jen’s goal was to maintain a cohesive and instantly recognizable look across her social media channels, without having to design each graphic from scratch or rely on ongoing outsourcing.
Below are a few examples of the testimonial post and carousel post Canva templates I designed:
With these custom templates, Jen can now produce content that resonates with her audience quickly and effortlessly.
“Working with The Creative Desk Is the Best Business Decision!
Working with The Creative Desk was an amazing experience! While I can create graphics in Canva, the time it would take me to create an effective graphic doesn’t work. I know when to outsource to experts and I’m so happy I did! If you are on the fence about working with The Creative Desk, jump on that fence! It’s a no brainer decision!”
– Jennifer Vazquez
Custom Canva templates from The Creatives Desk offer an ideal solution for marketing agencies like Jen Vazquez Media, seamlessly combining visual appeal with ease of use.
Investing in my design services allows brands to better achieve brand consistency, save time, and streamline their content creation processes.
Ready to transform your content creation process?
Visit the design services page for more information on how to get started with custom Canva templates tailored to your businesses needs.
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